It is crucially important to know exactly what people are searching for when they look for your product. You probably think you know what they searched for, but when you find out the truth, you might be quite surprised.
So how do you find out what people search for?
Firstly, brainstorm with you and your friends and ask them what they searched for. Try to think of every combination of words that people might search for. Also thing of different forms of the word.
For example, if you sell wine on the net, then don't just stop at the phrase "buy wine". Here are a few more phrases that people might use:
wine for sale
When you make a list, the longer the better, because the more keyword phrases you come up with the more visitors you can attract and the more money you can make.
Next the is a free tool that you can use to find out exactly what people are searching for and how many people search for it.
Click here and then click on the link that says "Search Term Suggestion Tool". Type a word into this tool and you will find out all the combinations of the word that people searched for in the past month.
There is another tool which is even better, but does cost money. You can however get a free trial. This is the wordtracker tool which is located here.
The next thing you should do is sign up for Ken Evoy's FREE Affiliate masters course which explains everything I have just said but in much more detail, and with a whole lot more tips.
This is actually the first course that I read, and it started me on way to making money on the web. The best thing about it of course is that it is free. To sign up for the course go to http://aff-masters.sitesell.com/affiliatemarketing.html